From cold to warm call

This sequence relies on 5 steps:

• Visit profile
• Connection request 5 minutes after
• New visit profile the next day
• Email sent the next day in the morning
• Call step in the afternoon

The value here is to prepare for a calling session.

Ideally, launch this sequence on a Monday morning. Then on Wednesday afternoon, you can call your leads for the first time. if you get a connected call, they’ll know who you are and you maximize your chances to get a meeting with them.

The email on Wendesday morning  looks like this:
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_{Hello {{firstName}},
‍}

_{If you had to choose one KPI to increase next year, what would it be?}


For most of our customers, this is THE KPI YOUR SERVICE HELPS TO BOOST.
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_{In 30 minutes, I can show you how YOUR COMPANY can increase it, by helping on YOUR SERVICE
‍}

_{I’ll call you tomorrow to have a quick chat about this.}

_{‍
Looking forward to it,}

_{YOUR NAME}

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By Gaëtan Montagud
Team Lead Sales @Zeliq

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