Salesloft vs. ZELIQ: Which is the True “All-in-One” Platform

When selecting a sales platform, finding one that truly delivers on its all-in-one promise is key. Both Salesloft and ZELIQ offer comprehensive features, but their approaches differ in critical areas. So, who really delivers on their all-in-one promise—Salesloft or ZELIQ? Let’s find out.

Salesloft vs. ZELIQ: Which is the True “All-in-One” Platform?

👉🏼Salesloft

Salesloft focuses on sales engagement, revenue optimization, and customer conversation insights. It offers CRM integration, workflow automation, and advanced analytics, helping teams track, manage, and improve sales interactions across multiple channels.

👉🏼 ZELIQ

ZELIQ provides an all-in-one platform for sales teams, offering 450+ million enriched leads, LinkedIn automation, email sequencing, and CRM integrations. With advanced filtering and real-time enrichment, ZELIQ simplifies prospecting and outreach. It also features AI-powered lead personality insights and omnichannel outreach, helping sales teams engage across multiple platforms efficiently.

Built-In Lead Database vs. External Prospecting Tools:

Despite branding itself as an "all-in-one" platform, Salesloft only covers outreach, leaving a crucial gap in the sales cycle—prospecting. Users must turn to third-party tools like ZoomInfo or Apollo to find leads, adding both complexity and costs to their operations. Without prospecting, it’s hard to consider Salesloft a true all-in-one platform.

ZELIQ, on the other hand, not only provides 450+ million leads within the platform but also leverages Waterfall Enrichment. This process pulls data from multiple sources, enriching and verifying contacts in real time, ensuring accuracy and deeper insights—further simplifying the sales process. By keeping both prospecting and outreach under one roof, ZELIQ delivers a seamless, comprehensive solution.

LinkedIn Automation:

A key differentiator for ZELIQ is its LinkedIn automation. While Salesloft allows users to add a LinkedIn step in their cadences, these actions are not automated, meaning sales reps must manually view profiles and send messages for each task, adding extra steps that slow down the process.

With ZELIQ, you can easily find leads on LinkedIn, add them directly into your sequence, and automate key tasks like viewing profiles and sending personalized messages. Your team can efficiently engage prospects on LinkedIn while maintaining personalized contact, keeping the sales process flowing smoothly and without interruption.

By combining LinkedIn automation with email and prospecting, ZELIQ boosts productivity and engagement, ensuring no opportunity is missed. With ZELIQ’s email automation, you can fully customize when your emails are sent, scheduling them on specific days and for different time zones. ZELIQ's Data Health ensures that your lead information is always up to date, giving you confidence that your outreach will reach the right people at the right time.

Pricing and Scalability:

Salesloft’s pricing is structured into three plans—Essential, Advanced, and Premier—but requires an annual commitment, with no free trial options available. This makes Salesloft expensive and better suited for larger enterprises. The platform’s pricing is restrictive, especially for smaller teams, and is difficult to scale down.

ZELIQ offers three pricing tiers: Basic, Professional, and Enterprise. The Basic plan is available for free, designed for individual users. This plan provides essential features, making it accessible for those wanting to explore ZELIQ before upgrading. The Professional and Enterprise plans offer more advanced tools for growing teams and large enterprises, ensuring flexibility and scalability for businesses of all sizes.

Integrations: CRM and Call Service Providers

While both platforms offer CRM integrations with tools like Salesforce and HubSpot, ZELIQ takes a step further by also integrating with call service providers such as Aircall and Ringover, which Salesloft lacks. These additional integrations make it easier to manage both your CRM and communication channels from a single platform, offering a more comprehensive solution.

Ease of Use vs. Complexity:

One of the most significant challenges with Salesloft is its complex user experience. While the platform offers analytical insights like forecasting and conversations, the complicated interface and navigation often overshadow these benefits. Salesloft has a steep learning curve, and onboarding can take months, requiring extensive training for teams to fully adopt the platform.

ZELIQ, on the other hand, is praised for its user-friendly interface. Teams can get fully onboarded in one month or less, and ZELIQ’s dedicated customer support ensures any questions are quickly answered. The platform is easy to navigate, and has a clean interface. This ease of use makes ZELIQ ideal for teams seeking a quick start and a focus on results, not navigating difficult software.

Analytical Insights:

Although Salesloft provides in-depth analytical insights, its complexity often makes accessing this data cumbersome. Teams may struggle to retrieve valuable information due to its clunky design, which can overshadow the power of its analytics.

ZELIQ, however, strikes a perfect balance between analytics and ease of use. Its Manager Cockpit offers a clear overview of team performance, including metrics on emails, calls, sequences, and meetings booked. With readily accessible data, teams can make fast, informed decisions without getting bogged down by complexity. ZELIQ also tracks best outreach times and team usage for maximum productivity.

Conclusion: Who is Truly the All-in-One Platform?

While Salesloft has strong outreach capabilities, its lack of built-in prospecting and reliance on third-party tools make it hard to live up to its "all-in-one" promise. Without automated LinkedIn tasks or an integrated lead database, it falls short of offering a seamless sales solution.

ZELIQ, on the other hand, truly delivers the full package. From prospecting with its 450+ million lead database to automating email and LinkedIn outreach, ZELIQ provides a complete, streamlined sales platform. For teams seeking an all-in-one solution, ZELIQ is the clear choice.

Try ZELIQ today by signing up for a free trial, or scheduling a demo.