Amer-Sil S.A.

This is where the company's largest headcount sits (5 people). Process efficiency and cost control are the angles that resonate with these decision makers.

The company's second-largest department (5 people). Researchers respond to substance: reference publications, benchmarks or datasets relevant to their field.

A team of 4 people. Skip the marketing speak: these decision makers expect precise use cases, documentation and a quick proof of value.

This department counts 4 people. Field teams first: equipment uptime, planning and site safety are the topics that land.

3 people work in this department. Timing matters here: approach them around budget planning cycles, when arbitrations are actually open.

A team of 3 people. A good executive approach often starts lower in the organisation: build an internal champion before going top-down.