Organizational Chart of U Sports
Decision makers at U Sports by function
General management
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Chief Sport Officer C-Levelm@usports.caGet the verified email
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CEO C-Levelp@usports.caGet the verified email
Marketing
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Director, Sport Directorsm@usports.caGet the verified email
Other functions
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Director, Compliance & Eligibility Directorst@usports.caGet the verified email
Team Structure headcount by department
How to prospect U Sports's departments
Other
With 292 people, this is the organisation's biggest team. Mixed profiles gather here: a discovery-first approach works better than a packaged pitch.
Education
The company's second-largest department (27 people). Training teams are judged on skill development: completion rates and learner engagement are the metrics to speak to.
Marketing
A team of 9 people. Marketers appreciate craft: a personalised, well-executed approach is itself proof of what you sell.
Operations
This department counts 4 people. Operations leaders live in the concrete: a pilot scoped on one process will convince more than a demo.
Research
3 people work in this department. Data quality and reproducibility are core concerns: a strong angle if your offer touches either.
Administrative
A team of 2 people. Administrative teams keep the whole organisation running: scheduling, coordination and document flows are daily pains a concrete efficiency pitch can address.
FAQ U Sports
Who runs U Sports?
The highest-ranking leadership role identified at U Sports is âCEOâ, based on public data updated 25 Oct 2026.
How many decision makers does U Sports have?
4 decision makers identified, including 2 at executive level.
How do I contact a decision maker at U Sports?
Verified emails and phone numbers are available in Zeliq, with free credits at sign-up.
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Spectator Sports · Canada
About U Sports
U Sports is a company active in the Spectator Sports space, based in Canada. Founded in 1962, the company counts about 500 employees. As part of the broader Entertainment Providers sector, U Sports operates specifically in the Spectator Sports segment. U Sports sells primarily to other businesses (B2B) rather than to end consumers. The data below (industry, headcount, location and business signals) helps sales teams qualify U Sports and pinpoint the right decision makers from the first touchpoint.
Activity & Market
U Sports is positioned on the Spectator Sports segment, within the Entertainment Providers sector. As a B2B company, U Sports primarily serves business clients and professional organisations. The company is categorised as âNon-profitâ.