C

Critical Mass

Company profile · headcount, org chart & B2B contacts

386 Decision makers
+12 New (6 months)
5,000 Employees
$300M Revenue
1996 Founded

Organizational Chart of Critical Mass

Roles identified within Critical Mass's leadership team, based on public professional data.

Department

Critical Mass's Full Organizational Chart

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Job title Department People Action

Decision-maker contacts at Critical Mass

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Decision makers at Critical Mass

386 identified 9 C-Level 66 VP 311 Directors +12 new (6 months)
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Departments actively hiring 4 departments

Engineering and technical
Finance & accounting
Marketing
Research

These departments at Critical Mass are actively recruiting: a strong signal to time your outreach.

Latest news at Critical Mass

  1. Appointment

    New Art Director appointed — Design

  2. Appointment

    New Group Media Director appointed — Marketing

  3. Appointment

    New Creative Director appointed — Design

  4. Appointment

    New Account Director appointed — Marketing

  5. Appointment

    New Associate Design Director appointed — Design

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Team Structure headcount by department

Hiring Marketing
319
Design
298
Hiring Technical
259
Project Management
153
Other
80
Product
62
Sales
61
General Management
48

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About Critical Mass

Critical Mass operates in the Advertising Services industry, based in Canada. Founded in 1996, the company counts about 5,000 employees. Within the wider Professional Services sector, Critical Mass focuses on the Advertising Services segment. The company generates approximately $300M in annual revenue. The data below (industry, headcount, location and business signals) helps sales teams qualify Critical Mass and pinpoint the right decision makers from the first touchpoint.

Activity & Market

Critical Mass operates in the Advertising Services segment, part of the broader Professional Services sector. The company is categorised as “Public company”.

How to prospect Critical Mass's departments

Marketing

The company's largest department (319 people), currently in an active hiring phase. Lead quality, data enrichment and sales alignment are recurring pains worth addressing in your opener.

Design

The company's second-largest department (298 people). Show rather than tell: these profiles judge you on the quality of what you put in front of them.

Technical

Hiring is underway in this team of 259 people. Developer experience and integration effort will make or break your pitch here.

Project Management

This department counts 153 people. Methodology debates are constant here: anchor your pitch in their existing framework rather than against it.

Finance

A team of 41 people, currently hiring. Timing matters here: approach them around budget planning cycles, when arbitrations are actually open.

Research

This 31-person department is actively recruiting. Data quality and reproducibility are core concerns: a strong angle if your offer touches either.

FAQ Critical Mass

What industry does Critical Mass operate in?

Critical Mass operates in the Advertising Services industry, specifically in the Professional Services category.

How many employees does Critical Mass have?

Critical Mass has approximately 5,000 employees (in the 1001-5000 range). This figure is an estimate to help qualify the account, not a legally certified number.

How do I find contacts at Critical Mass?

Zeliq helps you surface decision makers at Critical Mass, enrich them with verified emails and direct dials, and reach out through personalised multichannel prospecting sequences.

Where is Critical Mass headquartered?

Critical Mass is headquartered in Canada.

Which departments are hiring at Critical Mass?

Critical Mass is actively recruiting in the following departments: Engineering and technical, Finance & accounting, Marketing. These hiring signals help you time your outreach.

What is the organizational chart of Critical Mass?

Based on public professional data, Critical Mass's organizational chart includes roles such as Vp, Media, Executive Vice President, Art Director, Creative Director, Technology Lead, Vp, Client Partner. Zeliq lets you find the verified contact details behind each of these roles.

Which decision makers recently joined Critical Mass?

In the last 6 months, Critical Mass appointed new decision makers including Art Director, Group Media Director, Creative Director, Account Director, Associate Design Director. Newly appointed leaders typically review tools and vendors early on — their verified contacts are available on Zeliq.

Why use this data before prospecting Critical Mass?

Industry, headcount and business signals give you the context to qualify Critical Mass, tailor your messaging, and focus your effort on the right decision makers.